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VidPays
An incentive-based advertising platform.
Description
VidPay offered a platform for video publishing websites to enable self-serve (non intrusive) video advertising on their pages, maintaining their own theme and brand. The platform was auction based, deciding which videos to promote according to maximum bids, relevance and historicperformance. Advertisers then used a web interface for creating, managing and measuring campaigns. Advertisers can test different ad variations and target viewers according to which keywords they search for, the metadata of videos they view, the cities they are in, the categories they visit on the video partner site and more.
Legal Name
-
Former Legal Name(s)
-
Company Reputation
-
Entity Type
Private limited company
Ownership Status
-
Operational Status
Inactive
Founded Date
2008
Operational Duration
-
Shutdown Date
2008
Last Financing Round
Seed Round
Total Raised
USD 150K
Last Financing Date
1 Jan 2008
No. of Funding Round(s)
1
No. of Investor(s)
-
No. of Employees
1 - 10
Total Revenue
-
Post-money Valuation
-
Market Capitalization
-
Stage of Development
Development
Transactional Model Type
B2B
Defensibility Moats
Platforms,
City
Selangor
State/Province
Selangor
Country
Malaysia
Industry
Internet
Categories
Marketing, Video, Advertising, SEO,
- Poor Problem-Market Fit
- VidPays is not a tier 1 problem, which means that it wasn't in demand and would most likely get ignored.
- No Market Validation
- VidPays app was completed in less than 30 days and the founder brought the prototype and successfully set up meetings with ten business owners and agencies.
- That was their first realisation of market testing and they were not interested.
- They continued moving forward and set up more meetings, including VCs but they were also not interested.
- The founder realized that the people they asked at the early stage were not the ones who were going to use the product.
VidPays was not solving a problem.
Business owners, agencies and VC's were not interested.
Note: Direct competitors are defined by similarity score of more than 40%, while similar companies are defined by similarity score of less than 40%
| No. | Image | Name | Similarity score | Description | Industry | Categories | Location | Ownership status | Entity type | Stage of development | Transactional model type | Defensibility moats | Last financing round | Total raised | Post-money valuation | Last financing date | No. of funding round(s) | No. of investors | Investors | Total revenue | Market capitalization | No. of investments | No. of acquisitions | No. of board seats taken | Competition | Management | No. of employees | Company reputation | Contact info | Operational status | Operational duration | Shutdown date | Founded date | Legal name | Former legal name(s) | Ticker |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
1. |  | Savored | 60.0% | Provided a digital marketing service for premier restaurants. | Internet | E-Commerce, Marketing, Hospitality | United States | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | 10-50 | - | - | Inactive | - | - | 2010 | - | - | - |
2. |  | AllAdvantage | 60.0% | An internet advertising company that offered pay-to-surf program. | Internet | Advertising, Business Intelligence | United States | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | Inactive | - | - | 1999 | - | - | - |
3. |  | Stipple | 57.2% | Provided a platform enabling users to tag people, places and objects in an image. | Internet | Photography, Advertising, Image Tag | United States | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | 10-50 | - | - | Inactive | - | - | 2010 | - | - | - |
4. |  | Keek | 54.8% | Social platform for sharing short videos. | Internet | Social, Short Videos, Video, Sharing | United States | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | Inactive | - | - | - | - | - | - |
5. |  | Zillionears | 52.6% | A flash sale platform that provided musicians to release their music using dynamic pricing. | Internet | Software, Marketing, Independent Music, Communities, Musicians | United Kingdom | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | 1-10 | - | - | Inactive | - | - | 2010 | - | - | - |
1. |  | EyeSpot | 38.1% | A web-based editor that provided video editing and sharing software. | Internet | Video, Software | United States | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | 10-50 | - | - | Inactive | - | - | 2005 | - | - | - |
2. |  | Lookery | 35.9% | Provided demographic marketing services that enabled social networks to distribute their data as targeting information. | Internet | Advertising, Marketing, Social Network | United States | - | - | - | - | - | M&A | - | - | - | - | - | - | - | - | - | - | - | - | - | 1-10 | - | - | Inactive | - | - | 2007 | - | - | - |
3. |  | Vlix | 35.1% | A video app with video effects, text and personal video feeds. | Internet | Mobile, Applications, Video | United States | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | 1-10 | - | - | Inactive | - | - | 2005 | - | - | - |
4. |  | JamLegend | 26.4% | An online, browser-based music video game. | Internet | Gaming, Online Games, Music, Video | United States | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | 1-10 | - | - | Inactive | - | - | 2008 | - | - | - |
5. |  | ChaCha | 25.4% | A mobile Q&A service that enabled advertisers and marketers to communicate with their customers in real-time. | Internet | Advertising, Marketing, Search Engine | United States | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | 50-100 | - | - | Inactive | - | - | 2005 | - | - | - |
6. |  | Grapeshot | 25.4% | A contextual intelligence platform. | Internet | Advertising, Brand Marketing, Analytics, Ad Network, Software | United States | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | 100-250 | - | - | Inactive | - | - | 2006 | - | - | - |
7. |  | Nudge.ai | 25.3% | A revenue intelligence platform to build relationships and grow sales. | Internet | Marketing, Software, SaaS, Analytics, CRM | Canada | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | 10-50 | - | - | Inactive | - | - | 2014 | - | - | - |
8. |  | Youtube Leanback | 23.7% | An optimized version of YouTube used for television web browsers and webview application wrappers. | Internet | Video Streaming, Video, Web Applications | United States | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | Inactive | - | - | 2010 | - | - | - |
9. |  | Bread | 20.5% | An ad tech service that created “billboard” ads promoting products or a worthy cause. | Internet | Mobile Advertising, Advertising, Social Media, Social Media Marketing | United States | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | 10-50 | - | - | Inactive | - | - | 2011 | - | - | - |
10. |  | Saaspire | 18.3% | Offered SaaS-based relevancy platform that enabled its users to develop web applications. | Internet | Advertising, Content, SaaS, Web Applications | United States | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | 1-10 | - | - | Inactive | - | - | 2010 | - | - | - |
11. |  | Newsberry | 18.3% | An email marketing service. | Internet | Email, Marketing, Consulting | United States | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | Inactive | - | - | 1995 | - | - | - |
12. |  | YouCastr | 18.3% | A video monetization platform that allowed content creators to charge for their video online. | Internet | Video, Sports, Video Streaming, Broadcasting | United States | - | - | - | - | - | Seed | - | - | - | - | - | - | - | - | - | - | - | - | - | 1-10 | - | - | Inactive | - | - | 2007 | - | - | - |
13. |  | Guvera | 16.5% | A system that enabled free music downloads through engagement advertising. | Internet | Music, Advertising, Music Discovery | Australia | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | 100-250 | - | - | Inactive | - | - | 2008 | - | - | - |
14. |  | RewardMe | 16.0% | A real-time intelligent CRM solution for local commerce, providing merchants with customer insights. | Internet | Advertising, Marketing, CRM, E-Commerce, Mobile, Loyalty Programs | United States | - | - | - | - | - | Seed | - | - | - | - | - | - | - | - | - | - | - | - | - | 10-50 | - | - | Inactive | - | - | 2010 | - | - | - |
15. |  | Switchcam | 15.8% | Video creation platform. | Internet | Events, Photography, Video | United States | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | Inactive | - | - | 2011 | - | - | - |
16. |  | Mobuzz | 15.3% | An online vlog (video blog) entertainment startup. | Internet | Media & Entertainment, Video | Spain | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | 1-10 | - | - | Inactive | - | - | 2005 | - | - | - |
17. |  | Gameslog | 14.9% | A gaming site monetized with affiliate marketing. | Internet | Blog, Gaming, Marketing | Germany | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | Inactive | - | - | - | - | - | - |
18. |  | Admazely | 14.1% | An advertising technology company that offered easy-to-setup retargeting tools for web shops. | Internet | Advertising, E-Commerce, Marketing | Denmark | - | - | - | - | - | Seed | - | - | - | - | - | - | - | - | - | - | - | - | - | 1-10 | - | - | Inactive | - | - | 2011 | - | - | - |
19. |  | Blab | 14.0% | A livestreaming app that enabled its users to communicate with the other users. | Internet | Media & Entertainment, Video Streaming, Video | United States | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | 10-50 | - | - | Inactive | - | - | 2015 | - | - | - |
20. |  | Paraplou | 13.2% | An e-commerce provider. | Internet | E-Commerce, Advertising, Web Development, Fashion | Indonesia | - | - | - | - | - | Early Stage | - | - | - | - | - | - | - | - | - | - | - | - | - | 10-50 | - | - | Inactive | - | - | 2012 | - | - | - |
21. |  | Fotopedia | 12.9% | A developer of travel applications that feature photography from their online community. | Internet | Advertising, Crowdsourcing, Mobile, News | United States | - | - | - | - | - | Early Stage | - | - | - | - | - | - | - | - | - | - | - | - | - | 10-50 | - | - | Inactive | - | - | 2008 | - | - | - |
22. |  | Musical.ly | 11.7% | A video social network for creating, sharing, and discovering short videos. | Internet | Entertainment, Short Videos, Video, Music | China | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | 100-250 | - | - | Inactive | - | - | 2014 | - | - | - |
23. |  | Spreadable | 11.6% | An app that allowed business owners to harness the power of word of mouth generated by their happy customers. | Internet | Applications, Technology, Mobile Applications, Marketing | United States | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | Inactive | - | - | 2010 | - | - | - |
24. |  | The 3DO | 11.6% | Developed and published CD-based entertainment software for personal computers and advanced game system consoles. | Internet | Video, Computer Games, Software | United States | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | Inactive | - | - | 1991 | - | - | - |
25. |  | Matchmine | 11.0% | A personalized content recommendations service. | Internet | Advertising, Digital Media, Content, News | United States | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | Inactive | - | - | 2007 | - | - | - |
26. |  | Frankly.me | 10.8% | A video sharing platform that allowed conversations. | Internet | Applications, Video, Software | India | - | - | - | - | - | Seed | - | - | - | - | - | - | - | - | - | - | - | - | - | 50-100 | - | - | Inactive | - | - | 2014 | - | - | - |
27. |  | Booktrope | 10.8% | A hybrid publisher which specialized in community-based team publishing. | Internet | Publishing, E-Commerce, Marketing | United States | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | 50-100 | - | - | Inactive | - | - | 2010 | - | - | - |
28. |  | Appsurfer | 10.3% | An app which allowed users to instantly access any app from the Android world without the need to download or install it. | Internet | Advertising, Mobile, Virtualization | India | - | - | - | - | - | Seed | - | - | - | - | - | - | - | - | - | - | - | - | - | 1-10 | - | - | Inactive | - | - | 2011 | - | - | - |
29. |  | CakeTunes | 9.9% | An online marketplace where music producers could sell beats to musicians and video firms. | Internet | Music, Marketplace, Music Discovery, Video | Nigeria | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | Inactive | - | - | 2017 | - | - | - |
30. |  | Unomy | 9.6% | A unique sales & marketing intelligence platform that helped online businesses gather, retain and process information about customers. | Internet | Business Intelligence, Enterprise Software, Advertising | Israel | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | 10-50 | - | - | Inactive | - | - | 2012 | - | - | - |
31. |  | Blah Diary | 9.5% | Aggregated interesting content to evolve into a content discovery platform. | Internet | Content, Publishing, Marketing | India | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | 1-10 | - | - | Inactive | - | - | 2011 | - | - | - |
32. |  | Vitoto | 9.1% | Allowed users to create collaborative videos on smartphones. | Internet | Video, Digital Media, Collaboration, Social Media | United States | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | Inactive | - | - | 2012 | - | - | - |
33. |  | PostRocket | 9.1% | Helped a Facebook page get into its followers' newsfeeds. | Internet | Analytics, Social Media, Marketing | United States | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | 1-10 | - | - | Inactive | - | - | 2010 | - | - | - |
34. |  | Jumpcut, Inc | 9.1% | An online video editing company. | Internet | Video, Video Streaming | United States | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | 1-11 | - | - | Inactive | - | - | 2006 | - | - | - |
35. |  | Akimbo | 8.9% | A video on demand system that allowed subscribers to download television shows, movies, and other video to a set-top box on demand. | Internet | On-Demand Service, Video | United States | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | 50-100 | - | - | Inactive | - | - | 1995 | - | - | - |
36. |  | Airstoc | 8.8% | A marketplace for the drone industry. | Internet | Drones, Marketing, Technology, Photography | United Kingdom | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | 1-10 | - | - | Inactive | - | - | 2013 | - | - | - |
37. |  | eCircle | 8.5% | Provided software and services for email marketing in Europe. | Internet | Email, Marketing, Software, SaaS | Germany | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | 250-500 | - | - | Inactive | - | - | 1999 | - | - | - |
38. |  | Anchor Intelligence | 8.4% | A service that detected click fraud. | Internet | Ad Network, Advertising, Software | United States | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | 10-50 | - | - | Inactive | - | - | 2007 | - | - | - |
39. |  | PluggedIn | 8.4% | A family entertainment website that provided information and commentary on movies, music, television, video games, and culture. | Internet | Media & Entertainment, Music, Video | United States | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | Inactive | - | - | 2006 | - | - | - |
40. |  | EYE Project | 8.1% | A youth marketing agency that provided online and on-ground campaigns for youth markets. | Internet | Research, Marketing, Communities | Malaysia | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | 1-10 | - | - | Inactive | - | - | 2011 | - | - | - |
41. |  | LeSports | 8.1% | An eco-sports platform designed to provide content and communications. | Internet | Sports, Video, Software, Digital Media, Information Services | China | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | 10-50 | - | - | Inactive | - | - | 2014 | - | - | - |
42. |  | Maven Networks | 7.2% | an online video platform that provided end-to-end video syndication, content management and advertising solutions. | Internet | Online Portals, Video, Content | United States | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | 50-100 | - | - | Inactive | - | - | 2002 | - | - | - |
43. |  | Unlockd | 7.1% | A mobile platform that rewards consumers when they unlock their digital device and view targeted ads, content or offers. | Internet | Advertising, Applications, Content, Mobile | United Kingdom | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | 50-100 | - | - | Inactive | - | - | 2014 | - | - | - |
44. |  | Zeemi.tv | 6.9% | Live video streaming platform. | Internet | Media & Entertainment, Video, Video Streaming | Indonesia | - | - | - | - | - | Seed | - | - | - | - | - | - | - | - | - | - | - | - | - | 10-50 | - | - | Inactive | - | - | 2014 | - | - | - |
45. |  | AGLOCO | 6.6% | A startup that paid users to surf the web. | Internet | Advertising, Software, Business Intelligence | United States | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | 10-50 | - | - | Inactive | - | - | 2006 | - | - | - |
46. |  | Imercive | 6.5% | A company that provided instant messaging marketing solution to help brands create new channels for customer engagement. | Internet | Social Media, Instant Messaging, Marketing, Customer Services | United States | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | 1-10 | - | - | Inactive | - | - | 2006 | - | - | - |
47. |  | Efritin | 5.8% | An online marketplace that enabled users to buy and sell anything related to a business, product or service. | Internet | E-Commerce, Marketplace, Advertising | Nigeria | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | 50-100 | - | - | Inactive | - | - | 2015 | - | - | - |
48. |  | Qik | 5.7% | An online messenger that allowed its users to exchange video messages. | Internet | Messaging, Mobile, Video | United States | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | 50-100 | - | - | Inactive | - | - | 2006 | - | - | - |
49. |  | Gigger | 4.7% | Helped bands to get gigs, promoters to organize shows, and venues to host live music. | Internet | Video, Musicians, Event Organisers | Australia | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | 1-10 | - | - | Inactive | - | - | 2015 | - | - | - |
50. |  | Ekhanei | 3.7% | An online marketplace for selling and buying. | Internet | E-Marketplace, Classifieds, Advertising, Startup | Bangladesh | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | Inactive | - | - | 2006 | - | - | - |
| No. | Image | Name | Investor type | Description | Location | Preferred investment stage(s) | Stages invested in | Assets under management (AUM) | Investment range | Investment sweet spot | Preferred investment focus | Preferred investment geography | No. of investments | No. of lead investments | No. of follow-on investments | No. of co-investments | Portfolio companies | No. of exits | Total exit value | No. of failed investments | Loss on investments | No. of acquisitions | No. of board seats taken | No. of funds | Limited partners | Co-investors | No. of partners | Partners | No. of employees | Management | Board members | Founders | Investor reputation | Contact info | Entity type | Legal name | Former legal name(s) | Founded date | Ticker |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
- |  | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - |
| No. | Image | Name | Previous designation | Previous company | Previous biography | Previous profile type | Previous location | Experience | Education | Reputation | Current company | Current designation | Current biography | Current profile type | Current location | No. of investments | No. of exits | Total exit value | No. of board seats taken | Contact info |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
1. |  | Peter Yee | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - |
| No. | Financing date | Financing round | Total amount raised | Post-money valuation | Financial viability | Fundraising target amount | Remaining target amount | Financing type | No. of investors | Board seats | Lead investors | Entity type | Financing status |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
1. | 1 Jan 2008 | Seed Round | USD 150K | - | - | - | - | - | - | - | Completed |
