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Phoenix

A SaaS app that helped send a last message to the people you love when you die.

Categories

SaaS, Apps, Email,

Product Gallery

Reasons for Shutdown

No Product-Market Fit

Young people do not care about death, and old people do not know much about tech.

The website had thousands of visits but only a few signed up and there were slow in registration.
Also, young people generally don't care about death as much as old people, and old people do not know much about tech.

High Burn Rate

Founder made expensive decisions.

The founder bought an expensive domain, custom icons, custom email addresses, expensive servers, and SSL certificate.
He also hired a professional designer to make the logo.

Direct Competitors and Similar Companies

Note: Direct competitors are defined by similarity score of more than 40%, while similar companies are defined by similarity score of less than 40%

No.	Image	Name	Similarity score	Description	Industry	Categories	Location	Ownership status	Entity type	Stage of development	Transactional model type	Defensibility moats	Last financing round	Total raised	Post-money valuation	Last financing date	No. of funding round(s)	No. of investors	Investors	Total revenue	Market capitalization	No. of investments	No. of acquisitions	No. of board seats taken	Competition	Management	No. of employees	Company reputation	Contact info	Operational status	Operational duration	Shutdown date	Founded date	Legal name	Former legal name(s)	Ticker
1.		GreenGar	19.4%	An application intended to help in real time collaboration.	Application Software	Real Time, Collaboration, Applications	United States	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	1-10	-	-	Inactive	-	-	2008	-	-	-
2.		BlackBerry Messenger	10.1%	A mobile instant messenger and videotelephony application.	Application Software	Applications, Social, Instant Messaging	Canada	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	Inactive	-	-	2005	-	-	-

Investors

No.	Name	Investor type	Description	Location	Preferred investment stage(s)	Stages invested in	Assets under management (AUM)	Investment range	Investment sweet spot	Preferred investment focus	Preferred investment geography	No. of investments	No. of lead investments	No. of follow-on investments	No. of co-investments	Portfolio companies	No. of exits	Total exit value	No. of failed investments	Loss on investments	No. of acquisitions	No. of board seats taken	No. of funds	Limited partners	Co-investors	No. of partners	Partners	No. of employees	Management	Board members	Founders	Investor reputation	Contact info	Entity type	Legal name	Former legal name(s)	Founded date	Ticker
1.	Deerfield	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-
2.	Knox Capital	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-
3.	KNOXX	-	Patent pending career networking platform focusing on removing the burdens and inevitable pitfalls for job seekers and HR professionals	Wichita, Kansas, United States	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-
4.	United States Army	-	The U.S. Army provides land-based military operations.	Arlington, Virginia, United States	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	10001+	-	-	-	-	-	-	-	-	-	-
5.	Wisconsin Investment Partners	-	Wisconsin Investment Partners is an Angel Investment Group in Madison, Wisconsin founded in 2000 with 20 members.	Madison, Wisconsin, United States	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-

Leadership

No.	Image	Name	Previous designation	Previous company	Previous biography	Previous profile type	Previous location	Experience	Education	Reputation	Current company	Current designation	Current biography	Current profile type	Current location	No. of investments	No. of exits	Total exit value	No. of board seats taken	Contact info
1.		Enrique Benitez	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-

Funding

No.	Financing date	Financing round	Total amount raised	Post-money valuation	Financial viability	Fundraising target amount	Remaining target amount	Financing type	No. of investors	Board seats	Lead investors	Entity type	Financing status
-	-	-	-	-	-	-	-	-	-	-	-	-	-