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ODG

The leader in extended reality smartglasses, delivering AR, MR & VR solutions & experiences to customers in enterprise and industry.

Categories

Augmented Reality, Wearables, Consumer Electronics,

Product Gallery

Reasons for Shutdown

Financial Difficulties

Burned through its funding.

The company had burned through its funding and couldn’t pay employees.
By early 2018, ODG had lost half of its workforce as it sought loans to pay back employees.

Failed M&A

Acquisitions from large tech companies fell through.

A skeleton crew awaits a patent sale less than a week away after acquisitions from several large tech companies, including Facebook and Magic Leap, fell through.

Lack of Focus

The company lacked focus.

Following the CES 2017 product unveil, some employees wondered whether having three distinct product lines under development aimed at roughly the same customer was the right direction for the company with around 100 employees.
Ralph Osterhout’s strong internal popularity kept these concerns at bay even as the company faced double-digit return rates from customers of its current-generation R-7 glasses due to manufacturing issues.
An employee mentioned to TechCrunch that with ODG and Ralph, in general: "everything is a prototype, nothing is finished, and before one thing is 60 percent done, you’re already onto the next one".

Direct Competitors and Similar Companies

Note: Direct competitors are defined by similarity score of more than 40%, while similar companies are defined by similarity score of less than 40%

No.	Name	Similarity score	Description	Industry	Categories	Location	Ownership status	Entity type	Stage of development	Transactional model type	Defensibility moats	Last financing round	Total raised	Post-money valuation	Last financing date	No. of funding round(s)	No. of investors	Investors	Total revenue	Market capitalization	No. of investments	No. of acquisitions	No. of board seats taken	Competition	Management	No. of employees	Company reputation	Contact info	Operational status	Operational duration	Shutdown date	Founded date	Legal name	Former legal name(s)	Ticker
1.	Zeo	23.8%	Manufactured sleep monitors that recorded electrical activity.	Technology	Electronics, Electronics, Lifestyle, Health	United States	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	10-50	-	-	Inactive	-	-	2003	-	-	-
2.	iPointer	22.1%	An augmented reality and mobile search platform.	Technology	Augmented Reality, Geospatial, Location Based Services, Mobile, Search Engine	United States	-	-	-	-	-	Early Stage	-	-	-	-	-	-	-	-	-	-	-	-	-	1-10	-	-	Inactive	-	-	2003	-	-	-
3.	DAQRI	20.3%	A professional-grade augmented reality company powering the future of work through innovative hardware and software products.	Technology	Augmented Reality, Technology, Hardware, Wearables, Applications	United States	-	-	-	-	-	Private Equity	-	-	-	-	-	-	-	-	-	-	-	-	-	100-250	-	-	Inactive	-	-	2010	-	-	-
4.	Rithmio	11.4%	A gesture recognition platform that provided motion recognition software for wearables and connected clothing.	Technology	Embedded Software, Machine Learning, Software, Wearables	United States	-	-	-	-	-	Seed	-	-	-	-	-	-	-	-	-	-	-	-	-	10-50	-	-	Inactive	-	-	2014	-	-	-
5.	Navdy	11.4%	Made Heads Up Display for cars.	Technology	Automotive, Mobile, Electronics, Augmented Reality	United States	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	50-100	-	-	Inactive	-	-	2013	-	-	-
6.	Sansaire	10.2%	High-tech cooking startup that manufactured and sold sous vide cooking tools.	Technology	Hardware, Retail, Electronics, Electronics, Foodtech	United States	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	1-10	-	-	Inactive	-	-	2013	-	-	-
7.	VICIS	8.1%	Sports equipment company that designed football helmet technology that reduced the forces likely to cause a concussion.	Technology	Sports, Innovation, Wearables	United States	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	10-50	-	-	Inactive	-	-	2013	-	-	-

Investors

No.	Image	Name	Investor type	Description	Location	Preferred investment stage(s)	Stages invested in	Assets under management (AUM)	Investment range	Investment sweet spot	Preferred investment focus	Preferred investment geography	No. of investments	No. of lead investments	No. of follow-on investments	No. of co-investments	Portfolio companies	No. of exits	Total exit value	No. of failed investments	Loss on investments	No. of acquisitions	No. of board seats taken	No. of funds	Limited partners	Co-investors	No. of partners	Partners	No. of employees	Management	Board members	Founders	Investor reputation	Contact info	Entity type	Legal name	Former legal name(s)	Founded date	Ticker
1.		Shenzhen O-film Technology	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-
2.		Vanfund Urban Investment & Development	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-

Leadership

No.	Image	Name	Previous designation	Previous company	Previous biography	Previous profile type	Previous location	Experience	Education	Reputation	Current company	Current designation	Current biography	Current profile type	Current location	No. of investments	No. of exits	Total exit value	No. of board seats taken	Contact info
1.		Ralph Osterhout	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-

Funding

No.	Financing date	Financing round	Total amount raised	Post-money valuation	Financial viability	Fundraising target amount	Remaining target amount	Financing type	No. of investors	Board seats	Lead investors	Entity type	Financing status
1.	1 Dec 2016	Funding round	USD 58M	-	-			-	3	-	-	-	Completed